Adam Neumann’s ‘Goddess Nature Token’ Is the Future of Crypto—for Better or Worse

To perceive the present state of Web3—that future model of the web that proponents promise shall be decentralized and higher—it helps to try Adam Neumann and the “Goddess Nature Token.”

Mr. Neumann is, of course, the former head of WeWork who in 2019 was ousted from the firm he co-founded after an epic run of oddball leadership and financial adventurism. The Goddess Nature Token is an effort to marry Web3 know-how with environmentalism and is the core product from Mr. Neumann’s latest enterprise, Flowcarbon. That startup late final month raised $70 million from a protracted listing of buyers led by venture-capital large Andreessen Horowitz.